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Directions
Place a pea-size amount of Puppy Polish Toothpaste on your Dog's toothbrush. Brush teeth in a rotating motion and brush for 1-2 minutes (or as tolerated). Use in conjunction with a Puppy Polisher Toothbrush for maximum cleaning action. Reward your pup with a treat afterward to make the process positive.

Wag & Bright (Puppy Polish Toothpaste) 100g /3.5oz is made from natural and derived ingredients and is designed to help fight plaque buildup, whisk away bacteria, freshen breath and keep your pup's teeth brilliantly polished. Our formula contains Baking soda, Coconut oil, Real Chicken and Stevia (natural sweetener).


Puppy Polish was created to incentivise dog's and their owners to integrate an oral care regime in daily life. Oral care is an important part of the overall health of your dog.
Puppy Polish is free from artificial colors, parabens, gluten, triclosan, fluoride, xylitol and heavy metals. We test each and every batch! 


Toothpastes containing baking soda have been shown to have antibacterial properties and help scrub away debris which can help protect your pup’s teeth. Coconut oil has been shown to be effective in reducing oral microbial load, and decreasing plaque buildup.

Our toothpaste contains small amounts of Organic Tea Tree Oil, which is known to be a natural remedy for bad breath and has properties which can fight plaque. Tea tree oil helps remove bacteria, and soothe bleeding and sensitive gums.
Puppy Polish Toothpaste is safe for dogs of any age.

Our commitment to quality

You have high standards, so does Wag & Bright Supply Co. We believe you should have proof of the safety and quality of our products. That's why Wag & Bright hires Global leaders in 3rd Party Testing and Inspection to analyze and triple check our toothpaste.
​From inception, Wag & Bright consulted Independent 3rd Party Inspection Firms, Agencies and Laboratories to ensure our product was formulated to far surpass industry standards and exceed baseline requirements. The quality and safety of our products was not an afterthought, and integrated as part of our philosophy from day one.

Each small batch of Puppy Polish Toothpaste we create is inspected for quality.
We use facilities that are FDA Certified and all products have valid conformity and inspection reports.

Ingredients: purified water, calcium carbonate (limestone abrasive), sorbitol, hydrated silica, vegetable glycerine, calcium hydrogen phosphate, coco glucoside (coconut oil derived), chicken powder, sodium bicarbonate (baking soda), cellulose gum, xanthan gum, sodium pyrophosphate, organic melaleuca alternifolia (tea tree) oil, coco nucifera (coconut) oil, stevia rebaudiana. 

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